This site is owned and operated by Michigan Theatre, designed and hosted by CinemaHosting.com. The term “us” or “we” or “our” refers to Michigan Theatre, the owner of the Web site. The term “you” refers to the user or viewer of our Web Site. Your privacy on the Internet is of the utmost importance to us. At Michigan Theatre, we want to make your experience online satisfying and safe.
Because we gather certain types of information about our users, we feel you should fully understand our policy and the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.
INFORMATION WE GATHER AND TRACK
Michigan Theatre gathers two types of information about users:
* Information that users provide through optional, voluntary submissions. These are voluntary submissions to receive our electronic newsletters and for participation in movie reviews:
* Information we gather through aggregated tracking information derived mainly by tallying page views throughout our sites. This information allows us to better tailor our content to readers' needs and to help our advertisers and sponsors better understand the demographics of our audience. Under no circumstances does Michigan Theatre divulge any information about an individual user to a third party.
We Gather User Information In The Following Processes:
Optional Voluntary Information
We offer the following free services, which require some type of voluntary submission of personal information by users:
1. Electronic newsletters policy (Dispatches)
We will offer a free electronic newsletter to users. Michigan Theatre gathers the email addresses of users who voluntarily subscribe. Users may remove themselves from this mailing list by following the link provided in every newsletter that points users to the subscription management page.
2. Movie Reviews
We may offer users the ability to post reviews for movies. Opinions or other responses to reviews are aggregated and are not identifiable to any particular user. Michigan Theatre reserves the right to allow reviews at their discretion.
Consistent with the Federal Children's Online Privacy Protection Act of 1998 (COPPA), we will never knowingly request personally identifiable information from anyone under the age of 13 without requesting parental consent.
Michigan Theatre tracks user traffic patterns throughout all of our sites. However, we do not correlate this information with data about individual users. We break down overall usage statistics according to a user's domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user's browser).
We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
USE OF INFORMATION
Michigan Theatre uses any information voluntarily given by our users to enhance their experience in our network of sites, whether to provide interactive or personalized elements on the sites or to better prepare future content based on the interests of our users.
As stated above, we use information that users voluntarily provide in order to send out electronic newsletters and to enable users to participate movie reviews. We send out newsletters to subscribers on a regular schedule (depending on the newsletter), and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. Michigan Theatre never shares newsletter mailing lists with any third parties, including advertisers, sponsors or partners.
When we use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
SHARING OF THE INFORMATION
Michigan Theatre uses the above-described information to tailor our content to suit your needs and help our advertisers better understand our audience's demographics. We will not share information about individual users with any third party, except to comply with applicable law or valid legal process or to protect the personal safety of our users or the public.
Michigan Theatre operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by our customers.
We give users options wherever necessary and practical. Such choices include:
* Opting not to register to receive our electronic newsletters.
* Opting not to participate in certain interactive areas, which completely alleviates the need to gather any personally identifiable information from our users